Cookie Policy
Last updated: 24 February 2026
What Are Cookies
Cookies are small text files placed on your device by websites you visit. They are widely used to make websites work efficiently, to provide functionality, and to provide information to site operators and advertisers. Similar technologies include local storage, pixel tags, and web beacons; this policy covers all such technologies collectively.
How We Use Cookies
zugbusiness.com uses cookies for the following purposes, organised into four categories:
Category 1: Strictly Necessary Cookies
These cookies are essential for the Site to function. They enable core functionality such as security, session management, and page navigation. The Site cannot function properly without them.
You cannot opt out of strictly necessary cookies. These cookies do not require your consent under Swiss or EU law.
| Cookie | Purpose | Duration |
|---|---|---|
| Cookie consent preference | Stores your cookie consent choices | 12 months |
Category 2: Analytics Cookies
These cookies allow us to understand how visitors use the Site — which pages are visited, how long visitors stay, where they come from, and which content is most useful. This information helps us improve the Site.
Primary analytics provider: Google Analytics
Google Analytics is provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland). It uses cookies to collect anonymised usage data. No personally identifiable information is collected by Google Analytics via cookies on this Site.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Distinguishes unique users | 2 years | |
| ga* | Session persistence | 2 years | |
| _gid | Distinguishes unique users | 24 hours | |
| _gat | Throttles request rate | 1 minute |
Google Analytics data may be processed in the United States under appropriate data transfer safeguards (see our Privacy Policy).
Opt out: You may opt out of Google Analytics by:
- Declining analytics cookies via our cookie consent banner;
- Installing the Google Analytics Opt-out Browser Add-on;
- Enabling “Do Not Track” in your browser (note: Google Analytics may not honour this in all configurations).
Category 3: Advertising Cookies
These cookies are used to serve advertisements on the Site and, where applicable, to measure the effectiveness of advertising campaigns. Advertising cookies may be used to build a profile of your interests and show you relevant advertisements on other sites.
Primary advertising provider: Google Ad Manager
Google Ad Manager is provided by Google Ireland Limited. It enables us to serve display advertising on the Site. Google Ad Manager may use cookies and similar technologies to:
- Serve advertisements based on your interests and browsing behaviour;
- Limit how often you see a particular advertisement;
- Measure the effectiveness of advertising campaigns;
- Understand whether you clicked on an advertisement.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| IDE | Google (DoubleClick) | Ad targeting and measurement | 13 months |
| DSID | Signed-in user ad personalisation | 2 weeks | |
| test_cookie | Checks browser accepts cookies | Session | |
| NID | Ad personalisation and preferences | 6 months |
Google advertising cookies may involve data sharing with Google’s advertising partners as described in Google’s Privacy Policy.
Opt out: You may opt out of personalised advertising by:
- Declining advertising cookies via our cookie consent banner;
- Visiting Google Ads Settings;
- Visiting the Network Advertising Initiative opt-out page;
- Visiting the Digital Advertising Alliance opt-out page.
Note: opting out of personalised advertising does not mean you will see no advertising — it means advertising will not be targeted to your interests.
Category 4: Functional Cookies
Functional cookies enable enhanced features and personalisation beyond what is strictly necessary. On this Site, functional cookies are limited and currently include:
| Cookie | Purpose | Duration |
|---|---|---|
| Font/display preferences | Stores any user-selected display settings | Session or 30 days |
These cookies are set only if you interact with optional site features.
Managing Your Cookie Preferences
Cookie consent banner: When you first visit the Site, a cookie consent banner allows you to accept or decline non-essential cookie categories. You can change your preferences at any time by clicking the “Cookie Settings” link in the site footer.
Browser settings: Most web browsers allow you to control cookies through their settings. You can:
- View cookies currently stored on your device;
- Delete all cookies;
- Block cookies from specific sites;
- Block all third-party cookies;
- Block all cookies (note: this will significantly impair the functionality of most websites).
Common browser cookie management pages:
Changes to This Policy
We may update this Cookie Policy as we add or change the technologies and third-party services we use. The “Last updated” date at the top of this page indicates the most recent revision.
Contact
For questions about our use of cookies:
The Vanderbilt Portfolio AG, Zurich, Switzerland [email protected]